Expertise

/ Expertise

Waisso supports its clients during all the life of a project, whether it is during the acquisition of new clients, in the execution of marketing campaigns, or in the operational maintenance of technologic platforms thanks to the offer of a personalized “Managed Services”.

Execution of Social Media strategies

Our Social Media team composed with experts support you while:

  • Audit and social media strategies
  • Social listening and e-reputation
  • Paid media and sponsorisation
  • Reporting and analyses
  • Social media monitoring tool implementation
  • Support, training and empowerment

Execution of the Acquisition strategy

The Acquisition Division advises and manages your acquisition strategy on different channels, both web, social and mobile. It optimizes your budget regarding of the following levers list:

  • Generic Acquisition
  • SEA
  • Social ads
  • SEO / Analytics
  • CRM onboarding
  • Programmatic/Display

Execution of relationship marketing campaign

Our Marketing & CRM Division provides our clients with a shared or on-site team to establish marketing operations on all the solutions we implement (Adobe Experience Cloud, Oracle, Sprinklr, Gigya, DQE Software, myElefant, Accengage, LiveClicker, ReachFive, Google Analytics), regardless of the enabled channels (email, SMS, Push Notification, social networks, web, mobile, mail).

We realize :

  • Organization and scheduling of the campaign plan
  • Briefs
  • Targeting and segment calculation
  • Creation
  • HTML integration
  • Campaigns execution on the different tools
  • Campaigns reports and identification of improvement opportunitites

DATA BASES & CUSTOMER INTELLIGENCE

WAISSO conducts for its clients, data analysis allowing to better target, identified the most performing segments and campaigns reports.

The Waisso’s production teams are also managing data basis ranging from hundreds of MegaOctets to several TeraOctets. They are taking part in high performance contexts (e-commerce sites), high volume (operational bases of several TeraOctets), as well as high availability (real time production for audiovisual).

APPLICATIVE MAINTENANCE

Every project or application implemented by WAISSO benefit from a personalized and reactive follow-up, through a mutualized TMA offer (Tierce Maintenance Applicative) or on the customer site, on all the solutions that we set up (Adobe Experience Cloud, Oracle, Sprinklr, Gigya, DQE Software, myElefant, Accengage, LiveClicker, ReachFive, Google Analytics). Our consultants work on the execution, the applications access, support, functional and technical maintenance and evolution requests. As an expert, WAISSO guarantees a quality of service and commits itself to an adequate response time.

As a “supplier” partner, WAISSO has put in place a strict internal protocol for compliance with the GDPR to support in complete safety its customers .